HONEST REPORTING
Reports you can believe
Every campaign shows two kinds of opens: the ones real people make, and the ones corporate scanners make for them. You read the real number, not the inflated one, and you plan your next campaign on it.
Every address checked before you send
Your own sending domain, set up for you
Month to month, no contracts
WHY MOST OPEN RATES LIE
The scanner problem
Open an email at most companies and a piece of security software opens it first. It scans the content, follows every link to check where it leads, and sometimes loads images before the message ever reaches a human inbox. To a typical reporting system, that scan looks exactly like a read.
Your open rate climbs, and so does your confidence in the wrong subject line. You keep sending the version a scanner liked. You retire the version a person liked. Every decision after that — what you test next, who you call engaged, who you drop from the list — rests on a number that was never really about people.
Kadexin tells the difference before it tells you the total. Every open is classified the moment it happens: the ones that arrive the way scanning software opens mail go in one column, the rest in another. You get to see what's left when the noise is gone, which is the number your business was actually asking for.
FROM THE FIRST SEND
How honest reporting works
No setup, no toggle to find. Every campaign reports this way from message one.
Every open gets classified
The moment an email opens, we check how it opened. Opens that match the pattern of security software and scanners are marked automated; everything else is marked human, in its own column.
Numbers update live
Delivered, human opens, automated opens, clicks, bounces, complaints, unsubscribes and landing-page responses all update from the first message you send, not the next morning.
Compare variant against variant
See how each designed version of a campaign performed against the others, side by side, so you know which one people actually preferred.
Check any domain, any subscriber
Look at how each sending domain delivered, or pull up any single subscriber's activity when a question needs an answer.
IN DETAIL
Reporting, down to the detail
Three ways a single report tells you more than a headline number ever could.
HUMAN VS AUTOMATED
People, not scanners
Every open your reports count is classified first. If it arrived the way a piece of security software opens mail, it's marked automated and kept in its own column, not folded into your headline number.
What's left is the number you can act on: a person opened your email. That's the figure you use to judge a subject line, a send time, or whether an audience segment is actually paying attention.
Automated opens never inflate your total
Human opens tracked in their own column
Use the number a plan can rest on
LIVE FROM MESSAGE ONE
Numbers the moment you send
Delivered, human opens, automated opens, clicks, bounces, complaints, unsubscribes and landing-page responses are all live from your first send, not a batch job waiting on tomorrow.
There's no refresh schedule to learn and no report that finishes a day late. Check a campaign five minutes after launch and the numbers waiting for you are the real ones, updating as they happen.
Delivered, opens and clicks update together
Bounces and complaints counted as they happen
Landing-page responses included automatically
PER VARIANT, PER DOMAIN, PER PERSON
Drill into any detail
Compare every variant of a campaign side by side, down to human opens and clicks, so you know which design, subject line or offer actually won the room. See how each sending domain delivered too, instead of one blended figure covering for all of them.
And when one customer asks whether your email ever reached them, look up their activity directly, rather than guessing or filing a request somewhere else.
Compare every variant side by side
See delivery broken out by sending domain
Look up any subscriber's activity on demand
WHAT IT MEANS FOR YOU
Plan on real numbers
A column you can trust changes what you do next, every time.
Decisions built on people, not scanners
Keep the subject line a person liked, retire the one a scanner liked. Every call you make about a campaign rests on a figure that only counts real readers.
Spot the winning variant fast
See which subject line, offer or layout people actually preferred, and build your next campaign on the one that worked.
Trust each sending domain's numbers
Compare how every domain delivered instead of reading one blended total, so you know exactly where to look if something slips.
Answer any subscriber question fast
Pull up one person's activity in seconds when a customer asks whether your email reached them, instead of guessing.
Watch results from the first send
No waiting on an overnight batch. Open a campaign minutes after launch and the live numbers are already there.
COMPARED
Open rates you can act on
A typical email platform
- Counts every open as a read, scanners included.
- Reports arrive after a delay or a batch job.
- One blended open rate for the whole campaign.
- No way to see how one sending domain performed.
- Finding one subscriber's history means a support ticket.
Kadexin
- Separates automated opens. Human opens get their own column.
- Live from message one. Delivered, opens, clicks and more update immediately.
- Variant by variant. See which version people actually preferred.
- Per-domain delivery. Compare how each domain sent and delivered.
- Subscriber lookup. Pull up any person's activity yourself, any time.
QUESTIONS
Everything about honest reporting
Why is my open rate lower than on other platforms?
Because it counts people. Security software opens most business email automatically, and we show those opens separately so the number you plan with is real.
What counts as an automated open?
An open that arrives the way scanning and security software opens mail, usually within seconds of delivery and often loading every link. We mark it automated and keep it in its own column.
Do I lose that data, or does it just disappear?
Nothing disappears. Automated opens still show in your report, in their own column, so you see the full picture without mixing it into your human number.
How soon do reports start updating?
From the first message of a campaign. Delivered, human opens, automated opens, clicks, bounces, complaints, unsubscribes and landing-page responses are live, not a next-day summary.
Can I see which version of a campaign actually did better?
Yes. Every designed variant reports separately, so you compare human opens and clicks side by side and see which one people responded to.
Can I check how a specific sending domain performed?
Yes. Delivery, opens and bounces break out per sending domain, so you see how each one is doing, not just a single blended number.
Can I look up one subscriber's activity?
Yes. Search any subscriber and see their own delivery, opens and clicks, useful when a customer asks whether an email reached them.
Does honest reporting cost extra or need setup?
No. Every plan reports this way from the first campaign you send, with nothing to turn on.
WORKS WITH
Pairs well with honest numbers
Reports get more useful once you connect them to the rest of your campaigns.
Creative variants and fair testing
Launch several designed versions of a campaign and let honest reporting show which one people actually preferred.
See the featureSegments and follow-ups
Save the people who clicked, the people who opened without clicking, and the people who didn't, straight from your reports.
See the featurePre-send review
A specialist read of every campaign before it goes out, while mistakes are still free to fix.
See the featureOne simple credit pool
One credit sends one email. Address checks and AI writing draw from the same pool, so there's one number to watch.
See the feature
Report like you mean it
Create your account and see human opens separated from automated ones, live from message one.
Create your account