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FOR GYMS & FITNESS STUDIOS

Fill every class. Renew every membership.

From the January rush to the August lull, send the emails that keep members showing up, booking classes and renewing without a second thought.

  • Every address checked before you send, so renewal reminders reach the inbox

  • Your own sending domain, set up for you, zero DNS required

  • Month to month, cancel like a membership you're allowed to quit

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Maximus waving hello
Welcome, athlete. Let's fill that roster.
Maximus peeking over the edge
This part always trips people up.

SOUND FAMILIAR?

Your gym is packed. Your inbox strategy isn't.

Running classes, coaching members and chasing payments leaves no time to write the emails that keep people coming back. Here's what usually slips.

The January rush fades by February

New members flood in on resolutions, then stop opening anything by week three because nobody followed up with them.

Lapsed members just vanish

A member stops showing up and you don't notice until the card on file declines. No nudge, no win-back, no goodbye.

Class changes reach half the room

A cancelled 6 a.m. spin class gets posted on the studio door, not in an inbox, and three people still show up.

Renewal reminders are a guessing game

You know contracts expire but not exactly when, so renewals get caught after the fact instead of before it.

Referrals happen by accident

Members bring friends because they love the place, not because you ever asked them to, in writing, with a reason to.

CAMPAIGNS THAT WORK FOR YOU

A calendar that fills your calendar

Your members move through seasons, not just a sales funnel. Here's what to send and when, built for how a gym year actually runs.

The new member journey runs itself

Day one is a welcome and a first-class booking link. Day seven is a check-in. Day twenty-one, if they haven't been back, is a nudge worth reading. Day thirty is a referral ask, timed for the member who's already a believer.

Build it once as an automated sequence and every new sign-up gets it, resolution season or not.

Summer shred challenge

Launch a six-week challenge every May with a landing page for sign-ups and a weekly leaderboard update emailed to everyone still in it.

Resolution season welcome series

Catch every January sign-up in a sequence that gets them to their third class, the one that actually makes membership stick.

Class waitlist alerts

The moment a spot opens in a sold-out class, the waitlist hears about it first, by email, before the spot's gone again.

Renewal reminders with a reason to say yes

Send the reminder two weeks before a contract ends, with a line about the win they had this month attached to it.

Bring-a-friend referral push

One email with a code for them and a code for their friend, timed for the slow weeks between the big seasons.

FROM BRIEF TO INBOX

Your win-back email, drafted before your coffee's cold

Tell the editor who this is for (members with no visits in thirty days) and what you want to say (we miss you, here's a class worth coming back for). The AI drafts a complete email in your brand voice: subject line, preheader, body and a button that means business.

Send it as is, or open the drag-and-drop editor and move things around. Either way it ships from your own domain, to a list where every address has already been checked, so it lands instead of bouncing.

Maximus typing on a laptop
Consider it drafted, centurion.

THE FEATURES YOU'LL USE MOST

Built for people who'd rather be coaching

Four tools that do the parts of email marketing that eat into your day, so your inbox work takes minutes, not evenings.

WRITES LIKE YOU

Campaigns that sound like your gym, not a template

Give the editor a one-line brief: 'Remind members their punch pass expires Friday, keep it casual.' Your brand settings already hold your logo, colors and the way you talk to members, so the draft comes back sounding like your front desk.

You get a full email: hero image, the offer, a proof line, and a footer with your studio's address. Edit a line or ship it straight through.

  • Writes in your gym's own voice, every time

  • Full email built from one line, hero to footer

  • Edit anything in the drag-and-drop builder first

See how AI email design works

FOLLOWS UP FOR YOU

Email the ones who skipped Tuesday's class, not everyone

Save the members who clicked your 'book now' button, the ones who opened but didn't act, and the ones who ignored the whole thing. Three different conversations, three different emails.

Resend to the no-opens with a new subject line, tomorrow, not next month. A member who missed 'Spring Shred starts Monday' might still open 'Last call: Spring Shred.'

  • Follow up with openers, clickers and ignorers separately

  • Resend to non-openers with a fresh subject line

  • Build a segment from any campaign you've already sent

See segments and follow-ups

LIVE THE SAME DAY

A sign-up page that matches the email, live same day

Your six-week challenge needs a page to sign up on, not just an email. Build it from the same brief: headline, challenge details, a proof point and a form, live on your own domain the same day.

Refine it by telling it what to change, no developer, no separate tool to learn while you're also coaching the 6 a.m. class.

  • Page matches the email, same brand, same offer

  • Form collects sign-ups straight into your list

  • Live same day, no web developer required

See landing pages on your domain
Maximus relaxing in a deckchair
Consider the domain conquered, no DNS required.

HANDLED FOR YOU

Email from yourgym.com, not someone else's server

We register a sending domain that matches your gym's name, set up its authentication and host it, so your renewal reminders come from your own address, not a generic one members don't recognize.

Your From address, signature, links and landing page all match, for every member, every time. Nobody on your team touches a DNS record.

  • Domain registered and authenticated for you

  • Every link and page matches your sending domain

  • Zero DNS records for you to configure

See how sending domains work

GET STARTED

From sign-up to your first send

No contracts, no setup guide to read first. Four steps and your first campaign is on its way to members.

Create your account

Sign up and tell us your gym's name, logo and colors. Takes less time than setting up a squat rack.

Import your member list

Bring your spreadsheet from your gym software. We map every column and check every address first.

Let AI draft your first campaign

Tell it what you want to say, welcome, win-back, challenge launch, and get a complete email back in your voice.

Send, verified and ready

Launch from your own domain, authenticated and ready, with reporting live from the very first open.

Maximus peeking over the edge
Go on, ask. I've heard them all.

QUESTIONS

What gym owners ask us

Will this work with my gym management software?

Yes. Export your member list as a spreadsheet from whatever system you use, and the importer maps every column to a field automatically. An interrupted upload picks up right where it stopped.

Can I send different emails to members versus drop-ins?

Yes. Segment your list however you run your gym: membership type, class preference, who clicked your last campaign, who hasn't opened in a month. Save any group and email it directly.

Will my renewal reminders end up in spam?

Every address on your list is checked against its mail server before a campaign sends, and your emails go out from a domain set up and authenticated for you. That's what keeps renewal reminders landing in the inbox instead of the spam folder.

Am I locked into a contract?

No. Plans run month to month. Cancel the same way a member would cancel theirs, whenever you want, no fine print.

Can your team just run this for us?

Yes. Our managed plans start at $399 a month and our team plans, writes, designs and sends your campaigns for you, every month, so you can stay on the floor instead of in your inbox.

Does this follow US email marketing law?

Yes. Every campaign includes your physical address and a working opt-out, honored within 10 business days, which is what the CAN-SPAM Act requires. You stay compliant without studying the law yourself.

Do I need design skills to make it look good?

No. The drag-and-drop editor builds a complete, branded email from a one-line brief, and you can rearrange anything by hand. No code, no design degree, no late night fighting a template.

Victory lap! Let's fill that class list.
Maximus jumping for joy

Your members are waiting. Go email them.

Start free, send from a domain built for you, and cancel anytime, no contract, no drama.

Create your account